Disney

Disney
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Image resultHistory

The Walt Disney Company was founded on October 16th, 1923 by brothers Walt and Roy O. Disney. In the beginning, the company was formally named four different times, Disney Brother Cartoon Studio, The Walt Disney Studio, Walt Disney Productions, and Disney Enterprises, before taking on it's current name, Disney, in 1986.
Although they both founded the company, Walt Disney was more of the creator and Roy O. Disney was the main person in charge when it came to making sure everything would be running financially stable.

Before Steamboat Willie was born, Walt created Oswald The Lucky Rabbit before starting the Disney Company. This was Disney's first creation before many, many, many, others were created even after Walt and Roy's death.

Disneyland park, or Disneyland, was one of two theme parks in Anaheim California alongside California Adventure and the only park designed and serviced under the eyes of Walt Disney himself. It was opened on July 17th of 1955 where Adventure was not opened until February 8th, 2001. Disney now has parks all over the world from Hong Kong (2005), Paris (1992), Florida (1971), Tokyo (1983), and Shanghai China (Themed Resort, 2016). 

On December 15th of 1966, Walt Disney tragically died from circulatory collapse caused by lung cancer when EPCOT was sill under construction where as his brother, Roy, died December 20th of 1971 due to intracranial hemorrhage, three months after EPCOT opened in October.

Partners

Disney Channel - That's so Raven, Hannah Montana, Suit Life of Zack and Cody, Kim Possible, Even Stevens, Lizzie McGuire - Liv&Maddie, Bunk'd, Descendants.

ABC / Freeform - Disney's Fairy Tale Weddings, Tangled, Frozen, Aladdin, and Snow White. 

ESPN Inc - Remember the Titans and The Rookie, core audience is young men, believe with Disney it'll bring a girl audience in too.

Studios - The Walt Disney Studios, Animation Studios, Pixar, DisneyToon Studios, and Marvel Studios.

Disney Nature/Earth Day - Nature Films, True-Life Adventures, "Disney's Animal Kingdom has helped nurse endangered sea turtles back to health, returning White Rhinos to Africa," and many more things. The Disney Wildlife Conservation Fund has made over $11 million to 650 conservation projects in 110 countries since 1995.

Charitable Events - Make-A-Wish Foundation, Ryman Arts, World Environment Day, Give Kids the World, Roar for Change


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Product

 - Disney Princess'
 - Clothes / shoes
 - Suitcases
 - Stuffed Animals
 - Huggies / Baby things
 - Dog accessories
 - Movies / Music
 - Phone accessories
 - Mugs
 - Legos (Toy's in general)
 - Car accessories




Sales/Pricing

- Bought 20th Century Fox and other entertainment and sports assets from Rupert Murdoch's empire at a set of $52.4 Billion
- Disney Princesses' bring in more than $4 billion a year
- Frozen movie alone grossed more than $1 million in just their first year
- Disney generated $4.42 billion net income alone in 2018 so far
- Park Tickets: 3 days, 2 adults, with Park Hopper ticket, total of $660


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What they're doing to Keep Up         

2001 - California Adventure opened mainly to capture the state in general, people didn't like this.

2015 - Inside Out
2016 - The Secret Life of Pets


2018 - Disney just launched a food channel on the food network called 'Disney Eats' basically for kids, teaching them how to cook as well as keep up with the foods that's being served in the parks.





Image result for the incredibles gif2018 - Disney actually topped their own ratings by 'Avengers: Infinity War' passing 'Star Wars: Force Awakens' with record $250 million in North America and $380 million overseas for a global total of $630 million.

(Solo Star Wars, not even out yet, already tops Black Panther pre-sales by double.)

2018 (Summer) - The Incredibles 

Fun Facts

- Doritos were invented in Disneyland

2006 - Disney buys Pixar, changing Paradise Pier into Pixar Pier.

2009 - Princess and the Frog was released, 50 children in the US were hospitalized with Salmonella from kissing frogs


2016 - Hasbro bought Disney Princess' from their rival Mattel after 20 years with the company

2018 - Hasbro bought brand to Power Rangers who was associated with DisneyToon, Freeform (that was ABC Family) : $522 Million



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Questions

1. Do you think Disney will ever hit a road block and go under?

2. As movies continue to grow, do you think they will ever stop?





“Remember this: When you’re working here, you give everybody more than they expect. You give them the best you can. If you do that, they’ll always come back. If you cheat them, you’ll never see them again.” - Walt Disney
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